Saturday, 25 October 2014

Frocktober 2014:: Day 24 - Calling Iris Apfel

It was the day that had to come. It was the day I wore half my body weight in jewellery. It was the day I had to muster my inner stylista and become the one and only -- Iris Apfel.

Can you see the uncanny resemblance?

And yes, for most of the day - I was Iris. And then a board member saw me and I conveniently disappeared into the lift. Still in full Iris mode.

The likes, the comments, the shares - they're all great and important, because it is about awareness, but if you threw me $2 (which is tax deductible) you'd also be helping find an early detection test for ovarian cancer. 

I am grateful for each and every donation. Please, if you can, throw some coin to my fundraising and help us get closer 

Here's why your fundraising dollars are crucial to the Ovarian Cancer Research Foundation:

  • Did you know ovarian cancer is the seventh most common cause of cancer death in Australian women?
  • On average three Australian women are diagnosed with ovarian cancer every day.
  • The five year survival rate for Australian women with ovarian cancer is only about 40%.
  • In comparison, the five year survival rate for breast cancer is about 88%
If you'd like to donate - please go here

Thursday, 23 October 2014

Frocktober 2014:: Day 23 - Ethereal Elegance (Lee Mathews)

It's been a long month. And there's still a week to go. 

Today, after exercising in a frock, I was excited to switch into something light and ethereal. Meet the Charlotte dress from Lee Mathews. Silk and lace, it's a cinch to feel good and look smart. I've tried it with my favourite Chucks, but it looks good with sandals, or a neutral heel too. 

It's a great day dress (heck, there ain't no Lee Mathews dress I've ever met that I didn't love) - I can imagine it's going to be a firm staple in my summer wardrobe.

Speaking of wardrobe - Frocktober is not just about fashion. It's about raising awareness and funds for ovarian cancer research. Please help me reach my goal - I'm so close, but still need your help. 

Dress: Charlotte dress from Lee Mathews 

Frocktober 2014:: Day 23 - Fitness MotherFrockers (Little Tienda)

Recognise this frock? Cast your mind back to last year. Or click here.

It's a good one. Hand embroidered, beautiful for a hot day. And today it served me well to do The Bay Walk/Run. 

That's right motherfrockers, I exercise in a frock! 

It's from Little Tienda. And I have to tell you a story about Little Tienda. Emily (who is the awesome behind LT) has generously, incredibly, feverishly been working behind the scenes to help me reach my goal. 

How do you thank someone that has gone without, so that I hit my target and together we give ovarian cancer a swift kick up the brass razoo?

I don't think I ever can. But I can tell everyone how brilliant she is. How bright. How she's kept the pep in my step, the sparkle in my arkle. She has kept me on the straight and narrow, even when I thought I couldn't do it. Even when I started thinking I would have to revise my goal.

Emily works super hard - and Little Tienda is testament to her brilliance. Please shop with Little Tienda. This month she's generously donating 10% from EVERY SINGLE SALE to my PottyMouth Ovarian Cancer Ass-Kicking fund. She is incredible. I am humbled. 

Buy something for yourself (I've got this and it's GREAT with jeans and shorts; this clutch is totally on my wish list)! Buy a Christmas gift (Tiny has this and it's unbelievably cute). I don't care what you buy, but buy something because the woman is not only supporting me, but Little Tienda supports Mexican artisans too. 

Emily is amazing. Emily is the type of person you want on your team. 

And you know what? Emily and I have never even met IRL. 

I can feel a margarita coming on. 

Wednesday, 22 October 2014

Frocktober 2014:: Day 22 - Vintage, Zesty and Brief. Just the way you like it.

Today is day 22! Only nine days to go! Nine days until Frocktober is done and dusted for the year, and I will stop banging on about ovarian cancer. 

Or will I?

I know a full tilt month is pretty heavy handed. But heck, it's totally worth it. I get to raise money for a cause I am passionate about - and I get to spread awareness of this terrible, silent disease. It's pretty important. 

So what can you do right this minute? 

Share it on your own social media feeds. One Australian woman every 10 hours - that's a huge, staggering figure. 

You can donate. ANY size donation is amazing. And $2 from everyone that follows me on social would well and truly help me reach my target. 

I just really, really want you to help me reach my target. I work really bloody hard ALL MONTH to spread the word. And it's tax deductible. 

I'm passionate about this because it's important. Women are important. Gynaecological cancers are the pits. Any cancer is the pits. You know it. I know it. We all know it. So let's kick it. 

Donate now. Please!

Dress: Vintage Simona 

Tuesday, 21 October 2014

Day 21:: Fifties. My Favourite (Boden Clothing)

While I'm getting frocked up every morning, I wonder - is anyone going to sponsor me today?

Every day I hope I have reminded people why I am doing it. 

The frocks are fun. But the crux of it is ovarian cancer. The silent killer. The cancer that has no early detection test. 

If you'd like to be part of finding a cure, I'd really love you to sponsor me today. 

Every dollar counts - and any donation over $2 is tax deductible. Big, small, no matter what size, it all goes towards the Ovarian Cancer Research Foundation. Forgo a coffee for a day and donate that money to Frocktober? Go on. Your ovaries need you. 

Today's frock is from Boden. Holy toledo. It's one of my favourites. Such a gorgeous fifties inspired cut, and that print just thrills me! Plus it's in cotton sateen, so the fall and drape is really, really pretty. 

I wore it today with flats, but I've tried it on with heels and that looks HOT. 

I curled my hair, added a snood, did my winged eyeliner and have decided that fifties is my era. I love fifties. However, the time required to maintain this look? Yowsers. Betty Draper must have had a lot of spare time on her hands. 

Admittedly, the more I do this beauty regime, the quicker I get. So I guess that's going for it!

Dress: Amy dress from Boden Clothing 

An Interview with Kylie Zerbst - Obus

I've said it many times before - I am really passionate about our local industry. I've always been an avid supporter of independent Australian labels. Back when I was 19, just starting out in PR, I introduced myself to the ksubi boys (way back when it was tsubi) and offered to do their PR for contra. It was a crazy time, but awesome to cut my teeth on an iconic brand. I love being part of that creativity, that buzz. Nothing's changed since then.

It's a passion that feeds into my wardrobe where most of my clothes are mostly vintage, or locally designed. I don't really pay much attention to what's happening on the world stage of fashion (except to marvel at the couture catwalks) because we have SO much awesome talent right here. 

So this Frocktober I aimed to work with local brands that really resonated with me. I almost didn't approach Obus because - let's be honest, they are ridiculously cool. Then I decided to throw caution to the wind and approached. 

I am so happy I did - I got to work with a super cool, quality label - that's locally made, and I got to learn more about Kylie, founder of the label. 

Describe Obus in 10 words

Quality threads for the modern adventuring woman... 

Life before Obus. What was it? 

I was a graphic Designer. I studied at RMIT, then did my masters as well as taught Design... They are broad skills to have and although I've ended up in a different place those design skills are part of my everyday way of working.

Where do you find inspiration? 

Well it just pops out at you whenever it feels like it and sometimes not when I need it - but the idea of Obus is to take our ladies on a journey each season... So travel, the places I visit on my holidays… But also in very ordinary everyday things... Broken umbrellas, flowers, people, small moments and films.

What's the design process for new collections?  

Going around in circles it feels like sometimes… But we get there (somewhere!) in the end.

If you had to choose just one - what is your favourite piece from the Obus collection? 

Ha ha I can never just choose one - The Nathalie Mesh top in citrine... The Spots skirt... The Kachina tee...

Best part of your job? 

I love working on the prints for each collection. On a different level though it feels so good to roll into the Obus studio (which is on top of the Obus store in Northcote) and work with such an amazingly creative and strong bunch of women each day!

Is there a worst bit? 

Of course. Retail can be very tough sometimes, and that's hard on the whole team. It's hard to know how to keep everyone feeling good about what they are working on - because no matter how hard you try sometimes things just don't work. 

What's your career highlight to date? 

Obus opened the show for the Ford Supermodel of the World awards in New York many moons ago. That was such an amazing moment waiting with all of the aspiring young ladies backstage for the announcements, I will never forget the atmosphere! 

What was your creative outlet as a child? 

Knitting, drawing, sewing, writing.

Did you have a dream job when you were growing up? What was it? 

Archaeologist, writer of GRUG books.

Got a song on repeat? What is it? 

Ha ha sorry I can't think of one right now... But something by The Knife maybe.

All time favourite movie? 

Any period drama will do me.

Early worm or night owl? 

A bit of both, probably not always in the best order. Orlo was in bed with me VERY early this morning, around 4.30... So I was regretting staying up until late reading, but I wouldn't give up the cuddles for anything!

Champagne or cocktails? 

Champagne THEN cocktails...

Social butterfly or homebody?

Homebody! My partner Simon and my little 2yo man Orlo are always there... All the fun in the world!!! 

If you could only have one beauty product for the rest of your life, what would it be? 

Does lavender oil count?

Last person you spoke to? 

Annie who works next to me in at the Obus studio.

Stripes or spots? 


Where to next? 

The next Obus journey is 'Memphis Dreaming'... Memphis inspired prints, colourful sandals and espadrilles, swimwear and loads of great dresses for a beautiful summer...


With special thanks to Kylie, Annie and Obus for supporting me this Frocktober.

Follow Obus on Facebook
Or maybe follow Kylie on Instagram? Her curatorship is tres magnifique! 
Or get inspired with their Pinterest boards

Monday, 20 October 2014

Frocktober 2014:: Day 20 - An Homage to Barbara Cartland

So I didn't reach my $6k milestone, and I'd promised Iris Apfel if I did. So I didn't do it. I didn't commit to Iris. 

Instead here's my modern-day homage to the Duchess of Pink - Barbara Cartland. And if you're like my colleagues and have no idea who I am referring to - google is now your best friend and quit making me feel ancient.

By the way, in case you thought I just dressed up for my photo and then ditched the garb - I don't. My beautiful colleague and friend Em photographed me in the wild, sitting at my desk typing. I go to work in my outfits. All day. And go to lunch. And anywhere I have to go. 

How's that for commitment to slaying ovarian cancer

It's day 20 which means there are just 11 days left to go.

Are there any special celebrity requests? 

Is there something you'd like me to do that will tip you over the edge? 

Go on. It's tax deductible. Donate today and you can put in a special request. All special requests will be considered dutifully. 

Hit here. Save our ovaries. 

Dress: Vintage
Coat: Vintage